A good cruelty free mascara is hard to find - don't worry, we found one and rigorously tested it before we put it on the shelf but it turns out our FaceStuff customers love it too! If you're committed to going completely cruelty free with your cosmetics then this is a great option.

For best results apply two coats - but to avoid a clumpy application (something we always struggled with when following the two coat application technique) apply one coat to one eye, then one coat to the other eye, then apply a second coat to the first eye and a second coat to the second eye - without letting the mascara dry.

Despite not being waterproof this mascara should last the whole day and not rub off. If you prefer a waterpoof mascara we have a cruelty free option. If you have sensitive eyes, we have a cruelty free sensitive mascara that might suit you. We also have a mascara that is cruelty free AND vegan.